Wednesday, December 17, 2008

Turning the other Cheeks

This is a tale of two coaches.

Both head professional sports organizations that have been scuffling of late.

One’s team started the season slowly, which chafed both management and the fans, who had been expecting big things after a late-season push got them into the playoffs last year.

The other’s team also has been scuffling. Years of playoff berths have given way to struggles, and an absence from the post-season.

One coach offers the public little more than a smug arrogance that has become the face of the organization.

The other is the epitome of the “class act,” always ingratiating with both the fans and those pesky members of the media.

So which one lost his job?

That’s right. Mo Cheeks is on the unemployment line, while Andy Reid soldiers on as the Eagles head coach.

Cheeks met the media Tuesday for the first time since he was relieved of his duties by Delco native and GM Ed Stefanski.

You would think Cheeks might be bitter, might start pointing fingers after getting the ax just 23 games into the season.

If that’s the case, you don’t really know Mo Cheeks. He is simply one of the true class acts that have come through professional sports in this town.

This is not the first time Cheeks has been kicked to the curb in this town. Back when he was a player, the star point guard actually learned he had been traded from a member of the media.

Cheeks knows how these things work. The Sixers made the playoffs, then they added big-bucks free agent Elton Brand in the off-season. He got an extension from Stefanski, but Cheeks obviously knew the score.

No excuses. Now is the time to win.

When the Sixers failed to do that, it was time for Cheeks to go.

“This business is such that if you’re not winning, things happen,” Cheeks told the assembled media.

The public does not need to glance at the NBA standings to know that Mo Cheeks will always be a winner. Andy Reid can win all the playoff games he wants, but unless he changes his attitude he’ll never be revered in this town the way Cheeks is.

Maybe it’s time for the Eagles boss to turn the other Cheeks.

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