Renewing the Voice


Saturday, March 27, 2010

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posted by Andy Stettler at 10:24 AM 0 Comments

Friday, March 26, 2010

Hatboro station now streaming LIVE @Monty


It's true! We are now streaming 89.3 WRDV-FM live from our Web site. We spoke with the guys at WRDV earlier this month about the idea and they were happy to get on board.

WRDV broadcasts Jazz Age classics, big band era, early blues, rock and country during the weekdays. On weekends, the station moves toward "roots of rocks and rhythm, doo wop and rare oldies tunes.

What really caught my ear were the local business advertisements. Around 4:52 p.m. Friday, I heard about a local pancake eating event in Warminster.

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posted by Andy Stettler at 1:44 PM 0 Comments

Wednesday, March 3, 2010

New community blogs launch

Montgomery Media, parent company of the Souderton Independent has launched two new local blogs this week.

The first, the Tents for Haiti Project blog, documents the 30-year relationship between volunteer groups in the Souderton area and the village of Côtes-de-Fer in Haiti along with ongoing efforts to provide relief and support to that village.

The second blog, Second String Thoughts, is for sports fanatics in the local area and features writings from Kevin McGuire, a Souderton resident who will blog on local sports issues in the Souderton and Pennridge area, as well as hot topics for Philadelphia’s major sports teams and Penn State sports.

The Souderton Independent and Montgomery Media are aiming to expand local opinion coverage on the web through its blog center. If you have a blog idea you’d like us to consider, e-mail Souderton Independent editor Emily Morris at emorris@montgomerynews.com or our Video and Web editor Andy Stettler at astettler@montgomerynews.com.

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posted by Andy Stettler at 9:33 PM 0 Comments

Monday, March 1, 2010

Overshare, under-square



I guess Monday wasn't the best day to push Foursquare's mobile app to the limits but I did happen to stumble upon some interesting finds.

SquarePik, an iPhone app that allows Foursquare players to add photos and videos to their check-ins is a great way for local businesses to use social networking to promote themselves. This is kind of a break through for Foursquare but the network itself hasn't seemed to understand SquarePik's advantages.

The point of Foursquare is to talk about the places users have checked-into, to provide tips about what's good, what's bad and if the place is even worth the visit. If Foursquare were to incorporate visual forms of media, going beyond text, the app would enter a whole new world of usefulness.

Imagine having to make a decision between the Broad Axe Tavern and Phil's Tavern with only Foursquare as a reference. The two are so similar at a glance that the decision could really go either way. But if Foursquare used photos and video, users could compare the Broad Axe's upgraded, visually appealing sports bar area to Phil's classic pub style bar and make a much more informed decision about the two Blue Bell taverns.

I would imagine this could cause competition between businesses via Foursquare which would then bring more businesses into the network's business deal program.


On a completely different note, I received the "Overshare" badge last night after making "10+ check-ins in 12 hours."

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posted by Andy Stettler at 5:00 PM 0 Comments

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